Written by Alli Price
Starting a business is kind of like being pregnant. Everyone wants to tell you what they think you should do to get off to the best start.
- advice that was right for them, not for you
- great advice but you’re just one person so how do they expect you have the time/energy/money for that should, or
- just plain wrong
However, when starting out in business (or having a baby) we are at our most vulnerable. This is the time we are most likely to take that should on board and run with it – often to our detriment.
Are you tired of people telling you what you should be doing in biz? Click to tweet.
When someone tells you should in biz – how do you know if you should listen? Click to tweet.
No, you shouldn’t have to have a $7 000 website. You also don’t have to be across all social media platforms, need 50 000 flyers printed or get those business cards embossed in gold.
So, how to separate the good should from the well-meaning but probably incorrect should?
These tips can help:
- anytime someone says you should do something, remind yourself what they’re really saying is they recommend you do it. Doesn’t sound so necessary now, does it?
- ask yourself ‘why is this person telling me this should – do they stand to benefit in some way from it?’
- ask for feedback from more than one person, ask on forums or FB pages to get a more well-rounded view of the should
- remind yourself that only you know the vision for your business, your experiences and your skills and therefore, trust your gut if a should doesn’t feel right for you
- remember that there is more than one way to skin a cat so the should you’re being encouraged to take on board probably isn’t the only way
So, that’s it from me – these tips should help (tee hee). And good luck on your new business, baby… or both!
What have you been told you should do in business? How did it work out for you?
Cheers, Alli x